Sunday, June 21, 2009


“Two words that have gotten to be the most abstract, overused, and misunderstood words in business – mission, and values” Jack Welch.
We will now continue our discussion about mission and values, but before then – a quick word about my attraction to Jack Welch.
I believe that Jack Welch is one of the greatest guys to ever be called by the title of CEO. He took a GE that was doing really good, and made it into a GREAT company – talk about good to GREAT! I like his method, and I like the results he got, and so I have allowed him to mentor me through his books, - Winning, and Jack – straight from the Gut.
Let’s get back to mission and values.
Your mission (goal) announces where exactly you are going, your mission statement announces how you intend to get there, and your values describe the behaviours that will get you there. The three of them are extremely important, as they work hand in hand to get you to the finish in sight.
Your mission gives a definition and purpose to your activity, your mission statement requires you to make choices about how to spend your time – and prevents you from running in all directions except the right one, and your values will keep you on the right track.
Once we are clear on these three parts – the mission, the mission statement, and the values – then we can start to execute. From my earlier post, we see that an hour spent in planning is worth two in execution.
Say for example that my mission is to become a Fortune 500 CEO, my mission statement would list the steps I intend to take to become CEO – (probably stuff like attend HR trainings, develop my HR skills, develop a sensitive business mind, learn to walk and talk like a CEO, read books by CEO’s, get a model like Jack Welch and mentors like ‘Deolu Akinyemi etc), and my values would be stuff like integrity (this is extremely important, in fact it is just a ticket to the game), honesty, hard work, self-discipline, etc.
Please, take a break from your life the way it is, and take some personal time out to write out a mission, a mission statement, and a list of values.
I am a Christian, and very soon, I will write extensively on the extremely important part that God plays in directing and ordering our steps in life, but till then I leave you with the following words –
In all your ways know, recognize, and acknowledge Him (God) and He will direct and make straight and plain your paths. (Proverbs 3:6).

KOYE-LADELE Mogbekeloluwa,

1 comment:

  1. write the Vision and make it plain, Follow the mission.
    You blog has been a source of encouragement to me!